Rolls Royce – Automotive Elegance and Luxury
Rolls-Royce Limited was a British luxury car and later an aero-engine manufacturing business established in 1904 in Manchester by the partnership of Charles Rolls and Henry Royce. Building on Royce’s good reputation established with his cranes, they quickly developed a reputation for superior engineering by manufacturing the “best car in the world”. The business was incorporated as “Rolls-Royce Limited” in 1906, and a new factory in Derby was opened in 1908. The First World War brought the company into manufacturing aero-engines. Joint development of jet engines began in 1940, and they entered production in 1944. Rolls-Royce has since built an enduring reputation for the development and manufacturing of engines for military and commercial aircraft.
Founder of Rolls-Royce
- Charles Rolls
- Henry Royce
In the Beginning
Rolls-Royce Motors Limited was incorporated on 25 April 1971, two and a half months after Rolls-Royce fell into receivership. Under the ownership of the receiver, it began to trade in April 1971 manufacturing motor cars, diesel and petrol engines, coachwork and other items previously made by Rolls-Royce’s motor car and diesel divisions and Mulliner Park Ward. It continued to take on precision engineering work on sub-contracts.
In June 1971, it acquired all the business and assets used by the motor car and diesel divisions of Rolls-Royce and Mulliner Park Ward. Rolls-Royce Motors’ permitted uses of the various Rolls-Royce trade marks were very precisely defined.
Heritage and Legacy
Rolls-Royce’s story began with the partnership of Charles Rolls and Henry Royce. The Silver Ghost, introduced in 1907, earned the brand its reputation for “the best car in the world.” This commitment to excellence has endured through the decades, making Rolls-Royce synonymous with luxury.
Craftsmanship Beyond Compare
Each Rolls-Royce vehicle is a masterpiece of craftsmanship, meticulously assembled by skilled artisans. From the iconic Spirit of Ecstasy mascot to the handcrafted wood veneers and sumptuous leather upholstery, every detail reflects a dedication to perfection that transcends mass production.
Effortless Power and Performance
Under the hood, Rolls-Royce vehicles boast powerful and refined engines. The brand’s commitment to providing a serene and effortless driving experience is evident in the whisper-quiet cabins and smooth acceleration. Whether it’s the Phantom, Ghost, or Cullinan SUV, Rolls-Royce vehicles offer a blend of power and grace.
Iconic Design Elements
Rolls-Royce cars are instantly recognizable, thanks to their distinctive design elements. The imposing grille, the iconic Spirit of Ecstasy ornament, and the rear-hinged coach doors (often referred to as “suicide doors”) are signature features that contribute to the brand’s unmistakable presence on the road.
Bespoke Luxury
Rolls-Royce takes personalization to new heights with its Bespoke program. This allows customers to tailor every aspect of their vehicle, from the exterior paint color to the interior materials and finishes. The result is a car that reflects the unique taste and style of its owner, ensuring exclusivity and individuality.
Rolls-Royce Motors products
- Motor cars
- Diesel engines
- Aero turbine engine components and aircraft piston engines mainly for Rolls-Royce 1971
- Other engines and products:
- B range of 6 and 8-cylinder petrol engines
- K range of multi-fuel engines
- various transmissions for fighting and other vehicles
- diesel shunting locomotives [Thomas Hill (Rotherham)]
Technological Advancements
While rooted in tradition, Rolls-Royce embraces modern technology. The brand incorporates cutting-edge features and innovations into its vehicles, from advanced driver-assistance systems to state-of-the-art infotainment. This harmonious blend of tradition and technology enhances the overall driving experience.
The Phantom An Icon Reimagined
The Rolls-Royce Phantom stands as the flagship model, embodying the ultimate in automotive luxury. With its silent V12 engine, opulent interior, and meticulous attention to detail, the Phantom remains a symbol of wealth and prestige, chauffeuring its occupants in unparalleled comfort.
Beyond the Road
Rolls-Royce’s influence extends beyond the automotive realm. The brand has made notable forays into the worlds of aviation and marine engineering, further solidifying its reputation for precision engineering and quality craftsmanship.
The Rolls-Royce Experience
Owning a Rolls-Royce is not just about possessing a car; it’s about entering an exclusive club. The brand’s commitment to customer service and its bespoke approach ensure that every Rolls-Royce owner is treated to an unparalleled ownership experience, further enhancing the allure of the Spirit of Ecstasy.
Privatization
In April 1987, the government offered for sale all Rolls-Royce plc shares. The heavily advertised issue was a remarkable success.
Rolls-Royce’s was an exceptionally long-term business. Before a civil aero engine went into service, its development could take 4 to 6 years, military engines often longer. Production might then extend a further 50 years including the manufacture of spare parts required long after complete engine production ends.